BluePrint Automation (BPA) has unveiled its Easy-D® concept, a patented case-packing solution tailored for food manufacturers aiming to meet the growing demands for Shelf Ready Displays (SRD) from supermarkets. Recently approved by Walmart, the Easy-D® integrates an innovative box design with BPA’s case packing technology.
The Easy-D® offers a unique approach to retail-ready packaging. Its full wrap-around design facilitates both side and top loading, ensuring a tidy and professional presentation on store shelves. “Easy-D® is designed to help food producers operate efficiently while adhering to the stringent requirements of supermarkets,” said a BPA spokesperson.
Key features of the Easy-D® include a turnkey solution that simplifies the transition from packaging to shelf display, enhanced loading options that allow for erecting, loading, and sealing using the wrap-around case packer, and improved protection during transit with no perforations on the front and side flaps. Additionally, the design allows for easy conversion into a shelf-ready tray, reducing supermarket handling time, and features pre-cut flaps that eliminate the need for tearing, providing a professional appearance on the shelf with better product support.
This solution aims to address the increasing supermarket demand for efficient SRD solutions, combining user-friendliness and improved product presentation. “By implementing Easy-D® alongside our automatic case packer, producers can streamline their packaging processes,” the spokesperson added.
BluePrint Automation, a leader in end-of-line packaging automation, provides global support and services, focusing on developing primary and secondary packaging solutions for various sectors, including food service and retail.