UPM Specialty Papers and Orkla Suomi have introduced a new paper wrapper for Panda Milk chocolate in a six-month pilot aimed at reducing plastic use. The new paper packaging, available in stores across Finland, replaces traditional polypropylene (PP) plastic wrappers.
Arja Laitinen, Packaging Developer at Orkla Snacks, emphasized the importance of sustainability, saying, “At Orkla Suomi, we want to make everyday life better with local brands that bring joy and make sustainable choices easier.” She explained that this initiative reflects their ongoing efforts to replace fossil-based materials with renewable alternatives, highlighting the collaboration with UPM and Walki Westpak to develop the new packaging.
The new wrapper is made from UPM Asendo™ Pro 75 g/m² barrier paper, which is specifically designed to prevent grease penetration—a common challenge in packaging chocolate. The paper features a cold-seal lacquer on the sealing areas, allowing it to be used with existing packaging machinery typically employed for plastic wrappers. UPM Asendo Pro is certified for food safety and has undergone extensive testing, including shelf-life assessments.
This initiative aligns with Orkla Suomi’s goal to increase the use of renewable packaging materials without sacrificing recyclability. The paper is recyclable in existing fiber recycling streams in Finland and across Europe, where 83% of paper and cardboard packaging is recycled, according to Eurostat.
Kirsi Lahtela, Senior Manager at UPM Specialty Papers, acknowledged the challenge of packaging chocolate in paper due to its high grease content but emphasized UPM’s ability to provide solutions that support sustainability goals without compromising product quality.
This pilot marks a significant step towards more sustainable packaging in the food industry, as both companies aim to reduce their environmental footprint.