Sealed Air has launched the BUBBLE WRAP® brand Ready-To-Roll Embossed Paper, a new fiber-based packaging solution designed for enhanced protection during shipping. The product integrates the traditional cushioning of BUBBLE WRAP® with a curbside-recyclable embossed paper.
Targeted at pack station environments, the embossed paper is lightweight and durable, conforming to various shapes for effective wrapping and protection. It features an embossed pattern similar to BUBBLE WRAP® cushioning, providing both product protection and light cushioning while reducing abrasion during transit. The Ready-To-Roll dispenser offers a user-friendly design, allowing for easy tearing without the need for additional equipment.
Eric Davis, Product Manager for Paper at Sealed Air, commented, “Ready-To-Roll Embossed Paper represents a significant advancement in paper wrapping, backed by a robust innovation pipeline. This launch is part of our broader sustainability initiative to highlight our diverse range of paper packaging solutions.”
Sealed Air’s portfolio also includes:
– BUBBLE WRAP® brand High Recycled Content Bubble Cushioning, made from at least 90% recycled plastic and compliant with the How2Recycle (H2R) label.
– BUBBLE WRAP® brand Recycled Content Inflatable Air Pillows, comprising a minimum of 50% recycled plastic, with 30% being post-consumer recycled plastic and How2Recycle (H2R) approved.
– BUBBLE WRAP® brand Paper Bubble Mailers, containing at least 38% recycled paper content, curbside recyclable and How2Recycle (H2R) labeled.
This new product underscores Sealed Air’s commitment to advancing sustainable packaging solutions.