Nestlé has invested 26m Swiss francs (200m Egyptian pounds) to extend its ice cream factory in Egypt.
Investment in the ice cream factory includes some of the company’s most advanced food production lines, said Nestlé.
The ice cream factory, which is 30km from Cairo at 6th of October City, supplies markets in North-East Africa such as Jordan, Libya, Lebanon and Tunisia as well as local demand.
The factory also produces the super-premium Mövenpick products, exported to Malaysia.
Further investments are planned in the coming years to develop the factory’s mixing, processing, chocolate coating and cone filling equipment, said Nestlé.
The company said packaging is critical in its ice cream production to guarantee product safety and high quality, as well as to prevent spoilage and food waste.
Nestlé is committed to reducing the environmental impact of packaging, without negatively impacting the safety, quality and consumer preference of products, said the firm.
Under the company’s ‘4 R’ approach, Nestlé is aiming to reduce packaging material, use sustainably sourced renewable resource-based materials where possible, use recycled content in packaging material where possible, and support recycling or energy recovery from used packaging.
Nestlé has been selling its products for more than 100 years in Egypt, where growing demand for Nestlé and Dolce brands helped prompt the recent investment.
Nestlé began making ice cream in Egypt in 1988, when it bought Industrie Du Froid and its Kimo brand, before acquiring Dolce Co for Food Industries. In 2001, it merged its ice cream operations and the firm now has three factories and seven distribution centres, employing more than 3,000 people.