MD Labels, the Polish-based printer from Kalisz has recently purchased its second hybrid press from Mark Andy. The company opted for Digital Series HD model.
MD Labels owners said that both presses, Mark Andy and its service team, as well as modern business ideas and flexibility in relations with its customers helped in market successes of MD Labels.
The compay said, that have noticed many benefits of their latest investment. “Digital Series HD became a response to the current needs of this rapidly growing company: increasing number of customers, bigger jobs diversity (incl. numerous versions of the same label) as well as faster delivery and higher quality of the labels. As their underline, Mark Andy’s press solved all these challenges. It works next to the Digital Series, delivered to Kalisz five years ago.”
Marcin Jasinski, co-owner of MD Labels said, “Our first investment in Mark Andy’s press, just after starting our operations, boosted our growth. It was one of the first digital/hybrid presses in Poland at that time and after purchasing it we had a real “avalanche” of orders. It occurred very quickly that inkjet is a great response to the market needs. Printing several variations of the same label in one pass was impossible for flexo technique; and still is.”
Jasinski added, “We gained an increasing number of this kind of orders. On the other hand, the customers ordered shorter runs, especially those small ones operating in food, pharmaceutical, brewery and wine industries. They needed a smaller number of labels but paid a lot of attention to make them interesting and attractive for consumers. At that time Digital Series was the perfect response to all these needs and enabled us entering an ambitious path of growth.”
The MD Labels owners emphasised that the company has grown dynamically since its establishing in 2016. After installing the first Mark Andy’s press, it almost doubled customers base and increased a number of employees by 500%. Currently it is expanding its facility, doubling a production and administration area. MD Labels started its operations with finishing white labels but very quickly its equipment set was upgraded with a flexo press for multicolor labels, followed by a digital solution.
Dominik Glowacki, co-owner at MD Labels said, “Since the very beginning we were committed to offer very interesting self-adhesive labels that distinguish a final product. We have specialised in top class, high quality premium labels with a wide range of flexo and digital embellishment options: gold ink, varnish (incl. 3D), spot varnish, lamination, Pantone colorsand metallic effects. Moreover, many of these additional options could be applied at once, in the same project, according to customers needs.”
“We have been committed to manufacture labels that distinguish final product, to allow our customers winning their competitors on the store shelf. We are very satisfied observing a fast growth of many companies we co-operate with. It means that we have grown together for the last several years. Finally, the winners are customers, MD Labels and Mark Andy, too – as the vendor of solutions that enable us printing fantastic stuff very quickly, efficiently and with a high quality,” added Glowacki.
Digital Series HD combines wider color gamut (CMYK + OVG) and appropriate formulation of high pigmented white ink, enabling effects similar to rotary screen printing. MD Labels owners point out that applying white doesn’t affect speed of a press (max. 73 mpm). According to Mark Andy, its white ink offers tripled opacity comparing to a typical flexo ink (measured in 80% coverage). Printhead technology implemented in Digital Series HD enables 1200 dpi printing.
The press has a hybrid construction, offers printing in high resolution and – as MD Labels owners underline – guarantees high flexibility and efficiency.These factors have been also pointed out by a lot of Digital Series HD users worldwide. The press can include from 5 to 8 digital inkjet units and be upgraded with inline (or near-line) finishing and embellishment modules. Digital units allow for efficient printing of even very short runs as well as full variable data applying.
Three different configurations of printhead cleaning system (manual, semiautomatic and fully automatic) also impact on easier operations. This option results in a shorter stoppage of the press and reduces production costs. Longer lifetime of printheads means less trouble in a daily production and lower costs.
Glowacki said, “Digital Series HD is very user-friendly press: easy to handle and intuitive. Considering all these aspects, after buying Digital Series HD we got rid off many problems and we can manufacture our labels more calmly, offering twice shortened time of delivery, with no compromise in quality.”
Lukasz Chruslinski, European Sales Manager Mark Andy added, “We’re always very happy about our customers’ successes. MD Labels is yet another company from our country that decided to invest in Digital Series HD. It’s also the only one having two Mark Andy hybrid presses in a production hall in Poland. Its fast development and relationship with Mark Andy are reasons of big satisfaction for us. As a total solutions vendor, we’re happy with our customers when they win on a difficult market. Our press and its opportunities stand behind it, being one of the factors enabling them win. MD Labels understands the market and its needs. On the other hand, Mark Andy has been committed to meet its demands and expectations, enabling MD Labels realising its owners’ plans”.