Germany Tetra Pak has announced that HelloFresh, a leading meal kit company, has chosen Tetra Recart carton package for use in European markets for its environmental advantages.
Used by HelloFresh in the US since 2017, Tetra Recart offers a packaging alternative with 80% lower carbon footprint and significant weight and space savings compared to tin cans and glass jars.
Jakob Schmidt, senior global procurement manager at HelloFresh Global, said, “Introducing the Tetra Recart carton to our sustainable packaging portfolio is a strategic move for HelloFresh, helping us reduce our carbon footprint through improved logistics efficiencies. Tetra Pak’s innovative packaging enables HelloFresh to consistently deliver a quality product and a great opening experience for our customers.”
According to PlanetRetail RNG, the global online food spending is expected to reach $625 billion in 2023 – up from $213 billion in year 2018.