UK-based Franklin & Sons have recently partnered with Canpack to introduce a convenient 150ml aluminum can size for its latest tonic water lines.
Franklin & Sons are known for their range of tonics, softs, and sodas, that combine natural flavours with premium ingredients since 1886. These new single-serve tonic water lines are set to showcase the company’s natural ingredients to an audience placing a premium on sustainability in a convenient format when making purchasing decisions.
Canpack Group, part of Giorgi Global Holdings is a global manufacturer of aluminum beverage cans and packaging solutions for the food industry, as well as glass bottles and metal closures.
In a press release received by Packaging MEA, the company stated, “With consumers gravitating towards recyclable products, it’s important for brands to convey that message, while also creating a memorable experience. The metal can, infinitely recyclable, is the natural companion for this sustainable experience.”
Tom Singleton, Business Director at Franklin & Sons said, “At Franklin and Sons, every serve is an opportunity for a drink to be elevated by natural flavours and premium ingredients. We use our experience and heritage to craft tonics, softs, and sodas that are remarkable, and turn ordinary moments into extraordinary ones.”
Stephen McAneny, Group Commercial Officer added, “This vision proved to be a natural fit with Canpack’s approach to packaging. For us, too, a can is not just a can, it’s a catalyst, offering chances to stimulate the senses and speak volumes about the promise and experience of its quality contents.”
Drawing on Canpack’s reputation for perfect print execution, these premium beverages have an appearance respecting the brand’s heritage yet showcasing a modern approach to drinks packaging with a clean and clear visual design. Their natural, premium ingredients are evoked by a cool and contemporary matt finish across the entire surface of the cans, which is presented in a convenient slim can.