ePac Flexible Packaging, a global provider of high-quality finished pouches and rollstock, has announced a partnership with Project Waterfall, a prominent charity in the coffee sector. The company pledges to donate 2% of its global coffee product sales in 2023 to support coffee-growing communities worldwide with clean water, sanitation, and education initiatives.
Paul Rason, Head of the Coffee segment for ePac, expressed the company’s commitment to community support, stating, “ePac’s Mission has been, from the very beginning, to support and add value within our respective communities. The partnership with Project Waterfall is our first community program dedicated to the coffee industry, and it provides us with an opportunity to help bring an end to the water crisis in coffee growing regions around the world. Working with the Project Waterfall team we’ll start with the Berbere Project in Ethiopia, a country that many consider to be the birthplace of coffee. We see this as a long-term partnership and we’re looking forward to getting started.”
Rebecca Hodgson, Director of Project Waterfall, expressed gratitude for ePac’s involvement, stating, “We are delighted to welcome ePac on board as an official partner for Project Waterfall. Our work to bring clean drinking water, sanitation and education to coffee growing communities is only possible due to the incredible companies in the industry like ePac who commit to giving back and making an impact. We are excited to see this partnership grow and change many lives as a result!”
In addition to its philanthropic efforts, ePac announced plans to expand its offerings in the Specialty Coffee market by introducing a new Flat Bottom product in the third quarter of 2023. The company aims to enhance its line of flexible pouch offerings for the industry by extending its partnership with Totani, a leading pouch equipment manufacturer.
Virag Patel, Head of Operations for ePac, emphasized the company’s responsiveness to customer needs, stating, “We were asked by our customers to provide the Flat Bottom line to our existing product portfolio, and we listened to their needs. We are totally committed to the Industry and we will continue to innovate and drive value for our Speciality Coffee customers.”