Switzerland: Bobst has announced that its open house in the first week of April will world premiere solutions, one which, the company said, is an end-to- end solutions and the other which will revolutionise the standards and the dynamics of the labels and packaging industry.
Though the company did not specify what the machinery is, it said, 1 April is dedicated to Brand Owners, and on 2-4 April the event is open to printers and converters.
Brands need to adapt to the changes in new business reality. “Market granularity, clear brand identities and holistic sustainability are the new challenges for the future of the packaging industry,” the Bobst statement said.
Bobst with its Revo partners and Mouvent will show how to manage jobs from one single label to one mil- lion, from print to reprint, production in one country to many countries, always with the best colour consistency of any Pantone at the lowest possible costs.