Cheerios has unveiled a new limited-edition campaign just in time for American Heart Month. The iconic cereal brand is introducing Happy Heart Shapes in their classic Original and Honey Nut varieties, accompanied by the option to personalize your own box with a special message.
The heart-shaped Cheerios aim to serve as a playful reminder to prioritize heart health, particularly during February’s awareness month. According to a Cheerios spokesperson, the campaign not only emphasizes personal heart health but also encourages spreading love to loved ones.
“Cheerios is excited to offer this special campaign during American Heart Month,” said the spokesperson. “The heart-shaped Cheerios are a fun way to remind consumers about the importance of heart health, while the option to personalize boxes adds a touch of sentimentality to the breakfast table.”
Customers can visit the Cheerios website to select their preferred flavor and choose from pre-designed messages or craft their own personalized note. Whether it’s a child’s name adorning their favorite cereal box or a heartfelt message for a spouse, the campaign aims to evoke joy and warmth.
“The Happy Heart Shapes and personalized boxes offer both a delightful breakfast experience and a heart-smart choice,” stated the spokesperson. “We want consumers to enjoy their cereal knowing they’re making a nutritious choice for their heart health.”
However, the campaign is only available for a limited time, prompting consumers to act swiftly to personalize their boxes. With Valentine’s Day approaching, the personalized Cheerios boxes offer a unique way to celebrate loved ones while promoting good health.