PepsiCo AMESA’s ‘Filling Hearts Outside the Box’ Program Pledges 3M Meals This Ramadan

    PepsiCo in Africa, the Middle East, and South Asia (AMESA) has partnered with the PepsiCo Foundation to launch the ‘Filling Hearts Outside the Box’ program, providing over three million meals to people in need across six countries during the Holy Month of Ramadan. The program is part of PepsiCo Foundation’s ‘Food for Good’ …

Huhtamaki launches Wastepreneur Challenge in South Africa

Huhtamaki has proudly teamed up with international charity WasteAid on a two-year program that provides training and support to waste collectors—Wastepreneurs—to develop their skills and capacity, move up the value chain and earn more money.   “We at Huhtamaki believe that waste is a very valuable secondary material. To make this a reality, incentivisation, innovation, …

Almarai supports 27 charities programs for Ramadan

Almarai Company supported fasting breakfast programs for 27 charitable societies in the third week of the blessed month of Ramadan 1444 AH in various regions of the Kingdom of Saudi Arabia as part of its corporate social responsibility program.   Among the charities that included this support are the Sharia Revival Centers Association in Makkah …

Mars celebrates women with M&M’s packs and funding

M&M’s, proudly part of Mars has released its first-ever packs spotlighting dynamic female M&M’S characters. The all-female packs celebrate women everywhere who are flipping the status quo. The limited-edition product will feature Purple, Brown and Green on inspirational packaging, plus be the first united representation of the female trio spokes candies.   These debut M&M’S …

Häagen-Dazs launches global initiative to support women

On 8 March, Häagen-Dazs, one of the global iconic brands will offer in selected geographies, its biggest free scoop giveaway, which will be the first of its kind as a global shops initiative.   With over 800 shops in more than 40 countries, Häagen-Dazs Vanilla ice cream will be renamed to the ‘Founder’s Favourite’, in …

Almarai donates milk to victims of Syria and Turkey earthquake

Almarai has donated 20 tons of infant milk to the victims of Syria and Turkey earthquake. This donation follows through the directives of the wise leadership to provide relief to those affected by the earthquake in Syria and Turkey, and the company believes in the need to provide a helping hand to the people of …

When does contributing to a cause double your business bottom-line?

Business owners may be interested to learn how supporting good causes can lead not only to positive social impacts but also an increased bottom line. Packaging MEA contributing editor Doaa bin Thabit explains   Have you ever imagined the 80-year-old version of yourself, sitting alone, with your long life passing through your eyes, and you …

Rebound, Bioeconomy and ACX to form Plastics Alliance

Rebound (RPX), a subsidiary of Abu Dhabi’s International Holding Company, has signed a Memorandum of Understanding (MoU) with carbon-focused companies Bioeconomy and ACX Holdings Ltd, the holding company of the AirCarbon Exchange (ACX) group, to identify net-zero carbon and recycled plastics opportunities in the Middle East and around the world.   Plastics are on track …

KitKat to introduce paper-wrapped packaging

KitKat, one of the world’s most popular confectionery products has announced to introduce recyclable paper packaging as a pilot test for the brand.   The recyclable paper packaging will be available for a limited time for its four-finger bar in Australia, across Western Australia, South Australia and Northern Territory.   Nestle will produce more than …