Coca Cola and OREO unite for limited-edition flavor mashup

  Coca Cola and OREO have collaborated to introduce two limited-edition products: Coca Cola® OREO™ Zero Sugar and OREO® Coca Cola™ Sandwich Cookie. These items combine the signature flavors and visual identities of both brands, aiming to offer a novel experience to their global fanbases.   The new offerings feature a sleek black-and-white packaging design, …

Tropicana unveils refreshed look to reinforce brand legacy

  Tropicana, a brand with over 75 years of history, has unveiled a refreshed look as part of its efforts to reaffirm its position in the competitive juice market. The redesign, led by the design agency Sunhouse, is rooted in Tropicana’s rich heritage, aiming to set the brand apart in a category where consumers often …

Yamaha Motor adopts low-carbon recycled steel for motorcycle packaging frames

  Yamaha Motor Co., Ltd. will begin using low-carbon, recycled steel sheets produced in electric furnaces for motorcycle packaging frames. This marks the first time in Japan that such steel sheets are used for this purpose, according to Yamaha Motor’s research as of July 2024.   These steel sheets, manufactured by Tokyo Steel Manufacturing Co., …

Beiersdorf introduces NIVEA Creme tin with 80% recycled aluminum

  Beiersdorf has unveiled a more sustainable version of its iconic NIVEA Creme tin, now produced with 80% recycled aluminum. This initiative aligns with the company’s commitment to sustainability and reducing carbon emissions.   Sustainability Milestone Isabell Niggemann, Procurement, highlights the significance of this change: “We have integrated a minimum of 80% recycled aluminum into …

Tetra Pak collaborates with Mengniu Group on limited edition Milk Range featuring iconic art

  Tetra Pak and Mengniu Group have introduced a limited edition Milk Deluxe Pure Milk range, showcasing 30 designs featuring masterpieces from Van Gogh and Monet. Packaged in Tetra Prisma® Aseptic 250 Edge cartons with DreamCap™ 26 closure, this special edition is available to consumers across Greater China, both online and in stores, through a …

Greiner Packaging and Constantia Flexibles introduce home compostable coffee capsule solution

  Greiner Packaging and Constantia Flexibles have collaborated to launch a fully home compostable coffee capsule solution. Greiner Packaging produces the capsule body, while Constantia Flexibles provides the lid, EcoPressoLid. This development offers a sustainable option for coffee suppliers prioritizing convenience and environmental responsibility.   The capsule body, created by Greiner Packaging, maintains coffee freshness …

Capri-Sun launches recyclable 330ml pouches with innovative lid design

  Capri-Sun has unveiled its latest innovation in sustainable packaging with the introduction of recyclable 330-milliliter pouches featuring an integrated lid. This development aligns with the latest EU directive on packaging sustainability.   The new pouches are crafted from recyclable mono-material polypropylene, enhancing their recyclability and enabling easier disposal in dedicated recycling systems. The innovative …

ProAmpac launches ProActive Recyclable Fresh Tray FT-1000 for sustainable food packaging

  ProAmpac has introduced its latest innovation with the launch of the ProActive Recyclable Fresh Tray FT-1000, a polypropylene-based tray designed for sustainability and operational efficiency. Classified as plastic #5 and approved for curbside recycling, this tray targets the food service and grocery sectors with its lightweight and recyclable properties.   Pascal Labrie, vice president …

Lancôme partners with Aptar Beauty for refillable Idôle Eau de Parfum

  Lancôme has launched a refillable version of its iconic Idôle Eau de Parfum, underscoring the brand’s commitment to sustainability. This new initiative features the Classic INUNE fragrance pump from Aptar Beauty, known for its advanced design and environmentally friendly components.   A Move Toward Sustainability The refillable Idôle bottle represents Lancôme’s efforts to promote …

Refreshed summer-themed connected packaging enhances consumer engagement

  Appetite Creative, in collaboration with Tetra Pak, has launched an updated smart packaging experience aimed at enhancing consumer engagement for a leading European fruit juice producer. This innovative campaign, now in its third iteration due to popular demand, introduces a vibrant summer drinks theme, offering new recipes tailored to individual tastes and preferences.   …