Dove has partnered with tennis champion Venus Williams to launch the Dove x Venus #KeepHerConfident Beauty Bar, a limited-edition soap that combines sustainable packaging with a message promoting body confidence among young female athletes. The Beauty Bar is housed in a distinctive container resembling a tennis ball canister, made from recyclable aluminum. This …
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Coty has introduced its new adidas ‘Vibes’ collection, featuring six Eau de Parfums (EDP) aimed at enhancing mood and well-being. The collection, designed in collaboration with perfumers, draws on adidas’ sporting heritage and cultural influence, offering scents tailored to different moments in daily life. The collection includes fragrances designed for a range of …
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Pizza Hut has unveiled its latest innovation: the Moving Box Table, a specialty pizza box that transforms into a miniature table. Designed to enhance convenience for movers, the new packaging aims to offer a practical solution for enjoying pizza without resorting to eating on the floor during the moving process. Research indicates that …
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Cheerios has unveiled new packaging for its breakfast cereal range, emphasizing its key nutritional features, including its multigrain composition and high-fiber content. The updated design highlights Cheerios’ nutritional benefits, particularly its inclusion of three whole grains—oats, wheat, and barley—in each serving. The Multigrain and Honey variants are also fortified with seven vitamins and …
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Arla Foods, in collaboration with Mondelēz International, has introduced a new line of Milka chocolate milk products. This launch marks a significant development in the history of the Milka brand, which Mondelēz has owned since 2012. The new Milka chocolate milk range, which became available in June 2024, includes three flavors—Original Chocolate, Caramel, …
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Google has announced that it has successfully transitioned to 100% plastic-free packaging for its Pixel, Nest, and Fitbit devices. Initially, the company had pledged to achieve this milestone by 2025, but it has reached this goal ahead of schedule. The new packaging design emphasizes ease of recycling and sustainability. The shift from plastic …
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Aptar Beauty and Quadpack have introduced the updated Iconic Woodacity® 2.0 refillable lipstick, building on their successful collaboration from the previous year. The revamped product enhances sustainability and user experience by integrating new wood finishes and an innovative closure system. The Iconic Woodacity® 2.0 combines Aptar’s advanced Iconic mechanism with Quadpack’s custom wooden …
Nestlé SMA Nutrition has incorporated NaviLens technology across all its Infant Nutrition packaging, marking a significant first in the global category. This move aims to assist the more than two million people in the UK living with sight loss by providing greater independence in formula feeding, both in-store and at home. The new …
Marks & Spencer (M&S) has become the first UK retailer to switch its garlic baguettes to paper packaging, removing 5.5 million units of plastic annually. The shift applies to all single and twin garlic baguettes, which are now available in Forest Stewardship Council (FSC) approved paper packaging that can be easily recycled at home. …
Coca Cola and OREO have collaborated to introduce two limited-edition products: Coca Cola® OREO™ Zero Sugar and OREO® Coca Cola™ Sandwich Cookie. These items combine the signature flavors and visual identities of both brands, aiming to offer a novel experience to their global fanbases. The new offerings feature a sleek black-and-white packaging design, …
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