Aptar Beauty and Quadpack have introduced the updated Iconic Woodacity® 2.0 refillable lipstick, building on their successful collaboration from the previous year. The revamped product enhances sustainability and user experience by integrating new wood finishes and an innovative closure system. The Iconic Woodacity® 2.0 combines Aptar’s advanced Iconic mechanism with Quadpack’s custom wooden …
M&S pioneers paper packaging for garlic baguettes, cutting 5.5 million plastic units annually
Marks & Spencer (M&S) has become the first UK retailer to switch its garlic baguettes to paper packaging, removing 5.5 million units of plastic annually. The shift applies to all single and twin garlic baguettes, which are now available in Forest Stewardship Council (FSC) approved paper packaging that can be easily recycled at home. …
Coca Cola and OREO unite for limited-edition flavor mashup
Coca Cola and OREO have collaborated to introduce two limited-edition products: Coca Cola® OREO™ Zero Sugar and OREO® Coca Cola™ Sandwich Cookie. These items combine the signature flavors and visual identities of both brands, aiming to offer a novel experience to their global fanbases. The new offerings feature a sleek black-and-white packaging design, …
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Tropicana unveils refreshed look to reinforce brand legacy
Tropicana, a brand with over 75 years of history, has unveiled a refreshed look as part of its efforts to reaffirm its position in the competitive juice market. The redesign, led by the design agency Sunhouse, is rooted in Tropicana’s rich heritage, aiming to set the brand apart in a category where consumers often …
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Hybrid Software unveils iC3D Version 10, enhancing metal can packaging design
Hybrid Software has released iC3D Version 10, the latest iteration of its 3D packaging design software. This update brings significant enhancements and critical fixes, demonstrating Hybrid’s commitment to providing advanced 3D solutions for packaging designers and manufacturers. “Our tenth release of iC3D is a testament to our continued innovation on behalf of packaging …
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Beautyworld and BeautyMatter release report on MENA beauty industry
Beautyworld, in collaboration with BeautyMatter, has unveiled a comprehensive report detailing the evolution, current state, and future prospects of the beauty industry in the Middle East and North Africa (MENA) region. The Beautyworld x BeautyMatter 2024 Middle East Market Report offers new insights, data, and intelligence about this rapidly expanding market. Currently valued …
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Packaging Design: The silent force in global market and the power of packaging in the MEA market
In a busy marketplace, brands compete for our attention with many messages. Flashy ads, celebrity endorsements, and social media campaigns all fight for our limited focus. Yet, in this noisy environment, there’s a silent salesperson working hard on every shelf, in every store, around the world: packaging design. This article delves into the …
Tetra Pak collaborates with Mengniu Group on limited edition Milk Range featuring iconic art
Tetra Pak and Mengniu Group have introduced a limited edition Milk Deluxe Pure Milk range, showcasing 30 designs featuring masterpieces from Van Gogh and Monet. Packaged in Tetra Prisma® Aseptic 250 Edge cartons with DreamCap™ 26 closure, this special edition is available to consumers across Greater China, both online and in stores, through a …
Koenig & Bauer enhances energy management in metal decoration
Koenig & Bauer MetalPrint is introducing new energy management features aimed at boosting sustainability in the metal packaging sector. Starting with all new printing systems at its Stuttgart facility, the company will include hardware for recording energy data and the VisuEnergy X energy management system, designed specifically for print and packaging production. The …
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Capri-Sun launches recyclable 330ml pouches with innovative lid design
Capri-Sun has unveiled its latest innovation in sustainable packaging with the introduction of recyclable 330-milliliter pouches featuring an integrated lid. This development aligns with the latest EU directive on packaging sustainability. The new pouches are crafted from recyclable mono-material polypropylene, enhancing their recyclability and enabling easier disposal in dedicated recycling systems. The innovative …
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