Korozo Group supports Zertus with stand-up pouches for Baileys snack range

  Korozo Group has partnered with Zertus UK & Ireland to develop stand-up pouches for Baileys Chocolate Nut Mix, a new product that extends the Irish cream liqueur brand into the adult snack market. The range includes chocolate-coated almonds, caramelized nuts, salted toffee popcorn, and a hint of Baileys flavor.   The stand-up pouches, designed …

Smurfit Westrock launches Africa’s first packaging innovation center in Morocco

  Smurfit Westrock has inaugurated the Morocco Experience Center in Rabat, marking Africa’s first innovation hub dedicated to the cardboard packaging industry. The center, equipped with advanced technologies such as artificial intelligence, predictive analytics, and virtual reality, is part of Smurfit Westrock’s global network of 30 interconnected centers. Supported by over 1,600 designers worldwide, the …

Rasasi unveils Riyaz Kalsekar Signature Fragrance, reflecting his vision and brand legacy with elegant grey and blue design

  In an exclusive interview with Ben Daniel, Chief Editor of Packaging MEA, Riyaz Kalsekar, Managing Director of Rasasi Perfumes, shared insights into the launch of the Riyaz Kalsekar Signature Fragrance at Beautyworld Middle East 2024. The event, held at the Dubai World Trade Centre, marked the unveiling of a fragrance that blends Kalsekar’s personal …

Peroni revamps packaging with bold Italian style to boost global appeal

  Peroni Nastro Azzurro, the Italian beer brand established in Rome in 1963, has introduced a revamped secondary packaging design. Created by Bristol-based agency Outlaw, this marks the first global update to the brand’s packaging since 2018. The redesign aims to enhance shelf visibility and strengthen the brand’s premium image across its 70 global markets. …

Eco-friendly sip: Dabur and Ball Corporation launch Réal Bites in aluminum cans

  Ball Corporation, a global supplier of sustainable aluminum packaging, has partnered with Dabur India Limited to introduce Réal Bites juice in recyclable aluminum cans. This marks an expansion of Dabur’s Réal juice portfolio and aligns with growing consumer demand for eco-friendly packaging.   The new 185ml cans, available in Peach, Pineapple, and Green Apple …

Al Ain Farms celebrates UAE’s 53rd National Day with limited-edition packaging featuring Emirati art

  Al Ain Farms, the UAE’s first and largest integrated dairy and poultry company, has partnered with Emirati artist Abdulla Lutfi to celebrate the UAE’s 53rd National Day with limited-edition packaging. This collaboration, launched on November 15, features three exclusive artworks that reflect the country’s heritage. The designs highlight key landmarks: the first showcases Abu …

Smurfit Westrock introduces EasySplit Bag-in-Box for better recycling

  Smurfit Westrock has introduced its EasySplit Bag-in-Box® design, developed to help customers comply with the upcoming Packaging and Packaging Waste Regulation (PPWR). This regulation will require all packaging to achieve at least 80% recyclability. For Bag-in-Box® products, the key challenge is ensuring that the box and bag are easily separable for effective recycling.   …

Trivium Packaging shines with three wins at Can of the Year awards

  For the fifth consecutive year, Trivium Packaging has been recognized at The Canmaker’s Can of the Year Awards for its advancements in sustainable and functional metal packaging. The awards, one of the longest-standing in the metal packaging industry, celebrate innovation in aluminum and steel packaging.   Trivium won three accolades this year: a Gold …

New 2-liter recycle-ready pouch set to revolutionize home care packaging

  Amcor, in collaboration with Mespack, has introduced a 2-liter recycle-ready stand-up pouch for home care products such as liquid soaps, cleaners, and laundry detergents. This innovation addresses the technical challenges of larger-format pouches while meeting sustainability demands.   Until now, recycle-ready pouches have been limited to sizes between 1 and 1.5 liters due to …

smartwater rolls out stylish new Aluminum Cans

  smartwater by the Coca-Cola Company has launched a new line of 12-ounce aluminum cans in the United States, offering both its original and alkaline variants. This marks the first time vapor-distilled water has been available in this format. The cans are designed with a sleek, modern aesthetic, aiming to provide a functional and convenient …