Dettol, India’s most trusted germ protection brand, has launched a one-of-its-kind campaign, #DettolSalutes. For the first time in its history, Dettol has replaced its iconic logo with images of Covid-19 pandemic workers and “protectors”, along with their inspiring stories. The brand has gathered 100 such stories from across India and is carrying them …
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Unilever has announced it will convert its entire global toothpaste portfolio to recyclable tubes by 2025. After four years of development, the recyclable tubes will be available later this year in two of Unilever’s biggest oral care markets: France and India. First launching in France with the company’s leading oral care brand Signal, the …
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Dettol, India’s most trusted germ protection brand, has launched a one-of-its-kind campaign, #DettolSalutes. For the first time in its history, Dettol has replaced its iconic logo with images of Covid-19 pandemic workers and “protectors”, along with their inspiring stories. The brand has gathered 100 such stories from across India and is carrying them …
Continue reading “Dettol replaces iconic logo with Covid heroes”
Danone announces the launch of the first ever formula milk in the United Kingdom to be sold in a pre-measured tab format. Danone is introducing this format innovation in the UK in response to parents’ desire for greater convenience and ease when preparing formula milk feeds. In commenting on the launch, Gustavo Hildenbrand, General …
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Japanese sanitizer maker Saraya is set to build a USD 10 mn sanitizer and cosmetics factory complex in the Suez Canal Economic Zone (SCZone), according to a statement by the Egypt-Japan Business Council. The complex will serve as an export base for the company’s products to MEA and other countries, in cooperation with the General …
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With more than 70% of its packaging already recyclable Unilever MENA is well on track towards achieving its goal of turning this figure to 100% Unilever, owner of brands including Dove, Love Beauty & Planet (LBP), Seventh Generation, Lux and Omo, continues to make progress towards its ambitious commitments for a waste-free world, with …
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Mars Food will begin to use the industry’s first recyclable, food-safe, mono-polypropylene plastic (PP) for microwavable rice pouches on its brands. Launching in the first half of 2021, the business has ambitions to further scale the technology across its portfolio, beginning at the back half of the year. The use of high-performing mono-PP …
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The fast food giant has introduced an ingenious new packaging design that does away with the perception that burgers are a two-handed meal, making its menus accessible to all McDonald’s India (West and South) has launched a new packaging range to mark International Day of Person with Disabilities, designed for specially abled customers. …
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P&G has introduced its Old Spice and Secret major brands with an all-paper, plastic-free deodorant packaging in the United States. The first all-paper tube package for select Old Spice and Secret aluminum-free deodorants, co-designed with consumers interested in cutting back on plastic waste, is now available at 500 Walmart stores across the US. The paper …
Aujan Coca-Cola Beverages Company in Egypt last month inaugurated a new manufacturing facility after a year of planning and engineering work. The 25,600sq m facility is located in 6th of October City, Cairo. It comprises one can-filling line, a juice-making plant, factory services and office space to accommodate the operational team. The filling …
