Magnum, the world’s favorite ice cream brand, has today announced the rollout of more than 7 million ice cream tubs made with certified circular polypropylene from SABIC’s TRUCIRCLE™ initiative that uses feedstock made from recycling used, mixed plastic. The launch represented the “world’s first” tub within the ice cream industry that contains …
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L’Oréal has launched its new sustainability programme “L’Oréal For the Future”, laying down the group’s latest set of ambitions for 2030, including a pledge to make all its sites carbon-neutral by 2025. “The challenges the planet is facing are unprecedented, and it is essential to accelerate our efforts to preserve a safe operating …
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Brand Footprint ranking reveals how consumers around the world are buying FMCG brands today, highlighting the opportunities that remain for brands to improve their position. For the seventh year running, Coca-Cola has been ranked as the world’s most chosen consumer brand. Kantar’s Brand Footprint report ranks 17 companies that saw their …
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Nestlé is piloting reusable and refillable dispensers for petcare and soluble coffee as part of its efforts to reduce single-use packaging. Consumers can bring reusable containers to purchase different types of Purina cat food and Nescafé soluble coffee. They can also digitally access product information typically found on the packaging. Working in collaboration …
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Nestlé’s board of directors has approved a new strategic direction for its Waters business. The company will sharpen its focus on its iconic international brands and leading premium mineral water brands, and invest in differentiated healthy hydration, such as functional water products. The board also confirmed its intent to explore strategic acquisitions, while …
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In a big step for the recycling economy and the cosmetics industry, Werner & Mertz and the global skin care company Beiersdorf have entered a co-operation. Together with the Fraunhofer Institute for Process Engineering and Packaging, they have developed a standard for the use of mechanically recycled waste plastic, obtained from the …
Danone’s Evian brand has revealed a new mineral water bottle that is label-free, made from 100% recycled PET (apart from the cap), and fully recyclable. The design will be available as a 400ml bottle and features an “Evian Pink” cap; both firsts within the product range. It is already distributed across select hospitality outlets …
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Mohamed Abdel-Wahab, Chairman of the General Authority for Investment and Free Zones, met with Chairman and CEO of PepsiCo Egypt Mohamed Shelbaya to discuss the group’s investment plans. New developments include the expansion of production lines for the two subsidiaries of the group, Pepsi and Chipsy Food industries, as well as investments in …
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Aptar Food + Beverage, part of AptarGroup Inc and a leader in food protection solutions and proprietary active packaging systems, has launched Seawell Protective Packaging in more than 3,800 stores. The Seawell active packaging system features integrated technology that absorbs excess liquids that would otherwise accumulate around seafood, causing potential product breakdown. …
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Mars Inc has announced it will “evolve its brand identity” for Uncle Ben’s rice products in response to concerns about racial stereotyping following Black Lives Matter protests. Aunt Jemima, a breakfast foods brand owned by Quaker Oats, has also confirmed it is looking to change its logo and name. Uncle Ben’s said in …
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