Cheerios unveils new packaging highlighting nutritional benefits

  Cheerios has unveiled new packaging for its breakfast cereal range, emphasizing its key nutritional features, including its multigrain composition and high-fiber content.   The updated design highlights Cheerios’ nutritional benefits, particularly its inclusion of three whole grains—oats, wheat, and barley—in each serving. The Multigrain and Honey variants are also fortified with seven vitamins and …

Arla launches new Milka chocolate milk range

  Arla Foods, in collaboration with Mondelēz International, has introduced a new line of Milka chocolate milk products. This launch marks a significant development in the history of the Milka brand, which Mondelēz has owned since 2012.   The new Milka chocolate milk range, which became available in June 2024, includes three flavors—Original Chocolate, Caramel, …

The CIRCLE Alliance: Scaling packaging circularity to reduce plastic waste

  Unilever, USAID, and EY have launched the CIRCLE Alliance, a $21 million public-private initiative designed to address plastic pollution. The alliance aims to support entrepreneurs and small businesses across the plastics value chain in reducing plastic use and advancing circular economies.   The CIRCLE Alliance will focus on scaling solutions that combat plastic waste, …

COMESA and EU launch €40 million Circular Economy Initiative

  The Common Market for Eastern and Southern Africa (COMESA) and the European Union (EU) have launched a new €40 million Circular Economy Programme for the East and Southern Africa region. The initiative, known as the “SWITCH to Circular Economy in East and Southern Africa (SWITCH-2-CE in ESA),” aims to facilitate the transition from a …

Nestlé SMA Nutrition introduces NaviLens technology to support visually impaired parents

  Nestlé SMA Nutrition has incorporated NaviLens technology across all its Infant Nutrition packaging, marking a significant first in the global category. This move aims to assist the more than two million people in the UK living with sight loss by providing greater independence in formula feeding, both in-store and at home.   The new …

BOBST’s oneECG technology enhances color consistency and sustainability in packaging

  In the packaging industry, accurate color reproduction is crucial for both converters and brand owners. Consistent color across various packaging types signals product quality and brand integrity, with iconic hues such as Coke red and Cadbury purple being integral to brand identity.   To meet evolving market demands and sustainability goals, converters face the …

M&S pioneers paper packaging for garlic baguettes, cutting 5.5 million plastic units annually

  Marks & Spencer (M&S) has become the first UK retailer to switch its garlic baguettes to paper packaging, removing 5.5 million units of plastic annually. The shift applies to all single and twin garlic baguettes, which are now available in Forest Stewardship Council (FSC) approved paper packaging that can be easily recycled at home. …

Coca Cola and OREO unite for limited-edition flavor mashup

  Coca Cola and OREO have collaborated to introduce two limited-edition products: Coca Cola® OREO™ Zero Sugar and OREO® Coca Cola™ Sandwich Cookie. These items combine the signature flavors and visual identities of both brands, aiming to offer a novel experience to their global fanbases.   The new offerings feature a sleek black-and-white packaging design, …