The fast food giant has introduced an ingenious new packaging design that does away with the perception that burgers are a two-handed meal, making its menus accessible to all McDonald’s India (West and South) has launched a new packaging range to mark International Day of Person with Disabilities, designed for specially abled customers. …
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UK – KitKat launches yet another flavour to its classic four-finger bar brand – Zebra, is a combination of marbled dark and creamy white chocolate. The new four-finger bar will be available nationwide in UK this month. KitKat Zebra features trademark crispy wafer on a dark chocolate base, topped with marbled dark and white …
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Unilever has joined forces with the Alibaba Group to launch the country’s first large-scale closed-loop plastic recycling system. The joint initiative – called Waste-Free World – is part of Unilever’s drive to tackle the root cause of plastic waste and think differently about packaging. As a company Unilever has set a goal to halve …
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McDonald’s franchise, Arcos Dorados Holdings, Inc. is expanding its environmental impact initiatives, announcing today an unprecedented partnership with the Israeli company UBQ, which has developed a patented process for converting unsorted household waste into a plastic substitute that reduces carbon emissions. The goal of the alliance is to begin using this new environmentally-friendly material in …
Mars Food, in partnership with global packaging company Amcor, will bring the first food-safe, mono-material microwavable rice pouch to market beginning in 2021. The project will bring to market the industry’s first food-safe, mono-material microwavable rice pouch. The breakthrough packaging technology will make the pouches for Mars Food’s household brands such as Ben’s Original® and …
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Maggi has become the first major brand to use recyclable paper packaging to wrap individual bouillon cubes, for its organic range in France. The paper used for the wrapper is from sustainable sources – pulp and paper mills certified by the Forest Stewardship Council and The Program for the Endorsement of Forest Certification – and …
Purina has launched a first-of-its-kind recyclable flexible plastic packaging for wet pet food, beginning this month. The innovation will be first introduced under the Felix brand in the Netherlands as part of a year-long pilot. This new pouch addresses a key challenge – to simplify plastic structures in order to make them recyclable, without compromising on …
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Magnum, the world’s favorite ice cream brand, has today announced the rollout of more than 7 million ice cream tubs made with certified circular polypropylene from SABIC’s TRUCIRCLE™ initiative that uses feedstock made from recycling used, mixed plastic. The launch represented the “world’s first” tub within the ice cream industry that contains …
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Nestlé is piloting reusable and refillable dispensers for petcare and soluble coffee as part of its efforts to reduce single-use packaging. Consumers can bring reusable containers to purchase different types of Purina cat food and Nescafé soluble coffee. They can also digitally access product information typically found on the packaging. Working in collaboration …
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Aptar Food + Beverage, part of AptarGroup Inc and a leader in food protection solutions and proprietary active packaging systems, has launched Seawell Protective Packaging in more than 3,800 stores. The Seawell active packaging system features integrated technology that absorbs excess liquids that would otherwise accumulate around seafood, causing potential product breakdown. …
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