DS Smith renews exclusive partnership with Mondelēz International

  DS Smith, a leading provider of sustainable packaging solutions, has recently announced the renewal of its partnership with Mondelēz International for the second consecutive five-year term. Mondelēz International, renowned for its global and local brands such as Oreo, LU, TUC, Belvita biscuits, 7Days baked snacks, Cadbury Dairy Milk, Milka, Cote d’Or, Toblerone chocolate, and …

Maggi introduces sustainable Mug Noodles to reduce plastic packaging

  Maggi has made a significant change to its popular cup noodles with the launch of Maggi Mug Noodles, aiming to reduce plastic packaging by 83%. The new Maggi Mug Noodles are designed to be prepared directly in a standard at-home mug, eliminating the need for the traditional plastic cup.   These new noodles cater …

Cheerios launches limited-edition campaign for American Heart Month

  Cheerios has unveiled a new limited-edition campaign just in time for American Heart Month. The iconic cereal brand is introducing Happy Heart Shapes in their classic Original and Honey Nut varieties, accompanied by the option to personalize your own box with a special message. The heart-shaped Cheerios aim to serve as a playful reminder …

Nestlé Launches First KitKat Using Cocoa from Income Accelerator Program

  Nestlé has introduced the inaugural KitKat made with cocoa mass sourced from the Income Accelerator program, marking a significant step in connecting consumers with farmers engaged in Nestlé’s sustainability initiative. The aim is to highlight the sustainability of the cocoa used in KitKat bars.   Launched in January 2022, the Income Accelerator program seeks …

Tata Soulfull Expands Presence to UAE and Kuwait with Millet-Based Snacks and Cereals

  Dubai, United Arab Emirates – Tata Soulfull, a brand specializing in snacks and breakfast cereals, has officially launched its products in the GCC region. A venture by Tata Consumer Products Limited, the company consolidates the key food and beverage interests of the Tata Group.   Tata Soulfull’s acclaimed range of millet-based snacks and cereals …

Nestlé Advances Towards Waste-Free Future

  Nestlé continues its strides towards a waste-free future with significant progress in reducing packaging waste and enhancing waste management efforts. Over the past five years, since pledging commitment to the Global Commitment on plastic waste, Nestlé, along with other leading signatories, has surpassed market expectations in reducing virgin plastic usage and increasing recyclability, states …

Government Proposes Changes to Egg Labeling Regulations to Support British Farmers

  The UK Government has introduced proposals aimed at modifying egg labeling rules to provide support to British farmers in the event of avian influenza outbreaks. The suggested changes, disclosed on Tuesday, January 9, 2024, eliminate the necessity for producers to modify egg labels during mandatory housing orders, effectively preventing costly labeling adjustments.   Presently, …

Pringles Introduces Recyclable Paper Tube for Iconic Chips

  Pringles has launched a new eco-friendly paper tube, designed to simplify the recycling process for consumers. The paper tubes, now exclusively available at Tesco stores and online, replace the familiar steel-based Pringles can introduced in the 1960s.   Crafted from recycled paper with a paper base, the new packaging allows customers to dispose of …

Ferrero Rocher Unleashes Sustainable Packaging Initiative

Ferrero Rocher has embarked on a journey of eco-conscious packaging since 2019, expanding to the rollout with the 24-piece gift box in 2023.   This heralds a momentous breakthrough, as the celebrated chocolatier undertakes a steadfast commitment to render all its packaging recyclable, reusable, or compostable. Crafted from polypropylene (PP), the eco-designed boxes are a …

Toblerone Innovates Packaging for Premium Chocolate Experience

  Mondelēz International (Nasdaq: MDLZ) has unveiled a transformative shift for its iconic Toblerone chocolate brand, introducing innovative formats and a refreshed brand signature, “Never Square.” The move is supported by substantial investments in premium product offerings, marketing, advertising, and expanded distribution in key markets.   Inspired by luxury brands, the global “Never Square” campaign …