Esprit launches new 500ml 4-pack with flavourful twist

  Esprit, known for its unique ready-to-drink beverages, has introduced a new 500ml 4-pack format. The 4-pack offers consumers the same distinct flavors at a price point of R79.99.   The launch features a campaign called #FourTheFlavour, where consumers can win weekly prizes by sharing their experiences with the new 500ml 4-pack. To participate, consumers …

Bluewater urges bottle manufacturers to take responsibility for plastic waste

  On World Refill Day, Bluewater, a leading purified water and beverage company, called for a significant shift in the approach to single-use plastic bottles. Bluewater, based in Sweden, advocates that bottle manufacturers should be responsible for the collection and disposal of the single-use plastic bottles they produce.   World Refill Day, celebrated annually on …

Mondi and Meurer introduce new paper solution for coffee packaging

  Mondi, a global leader in sustainable packaging and paper, has developed a new secondary paper packaging solution, TrayWrap, for wrapping bundles of food and drinks. This new solution replaces the plastic shrink film traditionally used in the industry.   The TrayWrap, made with Mondi’s Advantage StretchWrap, is now being used by a coffee brand …

Tetra Pak unveils Consumer Insights on environmental concerns in Saudi Arabia

  Tetra Pak has released key findings from its “Global Sustainable Packaging Consumer Research” study, revealing significant environmental concerns among Saudi consumers. The study, part of the company’s “Go Nature Go Carton 3.0” campaign, aims to highlight sustainability practices in the Kingdom’s food systems.   The research indicates that 64% of Saudi consumers are worried …

Tetra Pak showcases innovations at ProPak MENA 2024 as Diamond Sponsor

  Tetra Pak, a global leader in food processing and packaging solutions, participated in ProPak MENA 2024 as the diamond sponsor for the second consecutive year. The company highlighted its latest innovations, end-to-end solutions, and advanced technologies under the theme “Unlocking the Future.”   Wael Khoury, Managing Director of Tetra Pak Egypt Area, expressed the …

Danone intensifies transition to circular and low-carbon packaging

  In a bid to adhere to environmental objectives outlined by the Ellen MacArthur Foundation and forthcoming European regulations, Danone, a prominent player in the food and beverage sector, has escalated its endeavors towards adopting a circular and low-carbon packaging system. This strategic move, as highlighted in a recent report, underscores the company’s alignment with …

Mondi’s Hug&Hold cuts climate impact by 43%

  Mondi, a global leader in packaging and paper, has completed a life cycle assessment (LCA) for its paper-based Hug&Hold solution. The assessment aimed to determine the environmental impact of Hug&Hold compared to conventional low-density polyethylene (LDPE) shrink wrap used for bundling six 1.5-liter PET beverage bottles.   Hug&Hold is a sustainable, fully recyclable alternative …

Vytal Global and PepsiCo partner to launch reusable cup

  Vytal Global has announced a partnership with PepsiCo to introduce the first PepsiCo reusable cup with dual-tracking technology at INTERNORGA. This collaboration aims to promote sustainable customer loyalty and efficient logistics. Vytal is also expanding into the event industry, showcasing several technological innovations at its stand.   The theme “MORE THAN A CUP” underscores …

Coca-Cola Consolidated partners with Atlantic for stretch film recycling

  Coca-Cola Consolidated has joined forces with Atlantic Packaging to create a closed-loop recycling system for stretch film, converting used film into post-consumer recycled (PCR) resin. This initiative aims to reduce carbon emissions and reliance on virgin materials by reclaiming and repurposing high-quality stretch film used in Coca-Cola Consolidated’s supply chain.   Stretch film is …