Brand Footprint ranking reveals how consumers around the world are buying FMCG brands today, highlighting the opportunities that remain for brands to improve their position. For the seventh year running, Coca-Cola has been ranked as the world’s most chosen consumer brand. Kantar’s Brand Footprint report ranks 17 companies that saw their …
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Nestlé’s board of directors has approved a new strategic direction for its Waters business. The company will sharpen its focus on its iconic international brands and leading premium mineral water brands, and invest in differentiated healthy hydration, such as functional water products. The board also confirmed its intent to explore strategic acquisitions, while …
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Danone’s Evian brand has revealed a new mineral water bottle that is label-free, made from 100% recycled PET (apart from the cap), and fully recyclable. The design will be available as a 400ml bottle and features an “Evian Pink” cap; both firsts within the product range. It is already distributed across select hospitality outlets …
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Mohamed Abdel-Wahab, Chairman of the General Authority for Investment and Free Zones, met with Chairman and CEO of PepsiCo Egypt Mohamed Shelbaya to discuss the group’s investment plans. New developments include the expansion of production lines for the two subsidiaries of the group, Pepsi and Chipsy Food industries, as well as investments in …
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Al Safi Danone has been recognised as one of Saudi Arabia’s best employers. The Best Places to Work programme provides employers around the world the opportunity to learn more about the engagement and satisfaction of their employees and honour those who deliver an outstanding work experience with the best working conditions. Al Safi Danone …
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Aujan Group has announced a complete makeover to their favourite drink brand RANI® Float marking the start of its new era. The drink comes back to its consumers with a new rich “100% Fruit Juice” and “NO-ADDED-SUGAR” range that connects to its consumers’ changing preferences. The can gets a much younger and trendsetting iconic …
FrieslandCampina informed its employees today of its intention to close the production facility in Rijkevoort, the Netherlands on 1 October 2020. As a result all 86 jobs will be redundant. The production facility in Rijkevoort produces, among other things, film-ripened cheese. The decision to definitely close the Rijkevoort site was taken because of the …
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Nespresso today announced the launch of the first coffee capsules on the market made using 80% recycled aluminium, as part of the company’s continued journey towards circularity, going further to minimize waste and maximize the reuse of product materials. The move closely follows the introduction in March of new machine boxes in fully recyclable packaging …
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With consumers triggering a major upswing to online shopping during the Covid-19 pandemic, PepsiCo has launched PantryShop.com and Snacks.com, two direct-to-consumer websites where shoppers can order an assortment of PepsiCo’s trusted and loved food and beverage brands. “PepsiCo has been working to be a faster, stronger, better company, one that is laser-focused on meeting consumer …
As Dunkin’ continues to navigate the COVID-19 health crisis, the brand has simultaneously continued to advance key sustainability initiatives to serve both people and the planet responsibly. Dunkin’ today announced that 100% of its restaurants globally have transitioned from polystyrene foam cups to double-walled paper cups, meeting the timetable established by the brand two years …
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