Carnation Breakfast Essentials has announced its next generation of Carnation Breakfast Essentials’ Original Nutritional Drinks and Powder Drink Mixes which have 25% less added sugars when compared to the former drinks, while maintaining a kid-approved taste. The Carnation Breakfast Essentials Original Nutritional Drink beverages are now available in Tetra Pak cartons, made with responsibly sourced paper, and its iconic packaging features a distinctive and bright new look.
Abigail Buckwalter, president, Nestlé Health Science US said, “Many of us have fond memories of the Carnation Breakfast Essentials that we grew up with. Our team is proud to bring today’s families the next generation of these beloved nutrient-packed products now with less added sugars, a modern design and improved sustainability. As nutritional and environmental preferences evolve, Carnation Breakfast Essentials is committed to delivering delicious products that meet the needs of today’s consumers.”
Carnation Breakfast Essentials Original Nutritional Drinks have moved to Tetra Pak cartons to help eliminate over 3.8 million pounds of plastic annually, while providing the same 8 fl oz (237 mL) serving size. The new reclosable cartons are recyclable with the cap on, made mainly from paper, a renewable resource, with responsibly sourced wood fiber that meet the environmental and social standards of the Forest Stewardship Council (FSC). The brand’s mission, in alignment with Nestlé Health Science, is to make 100% of its packaging fully recyclable or re-useable by 2025.
The products are available in four classic flavors: chocolate, vanilla, strawberry and Cookies n’ Creme (ready to drink only), and are nutritionally appropriate for kids ages 4 years and older, including teens and adults. The new packaging, featuring the brand’s fresh look designed by Chase Design Group, is rolling out on shelves and online at retailers nationwide.