EcoPlus pack for UHT milk designed to deliver carbon dioxide savings of up to 28%
spain Leading distribution chain Carrefour is now offering three types of UHT milk in the combiblocEcoPlus 1,000 ml aseptic carton pack, featuring a structure that generates less CO2 than a conventional 1-litre carton pack of the same format.
A CO2 saving of up to 28% (depending on the opening solution) stems from the material composition. The main component of combiblocEcoPlus, at more than 80%, is unprocessed cardboard, which is made from the renewable and entirely bio-based FSCTM -certified raw material wood, and gives the carton stability
A razor-thin polyamide layer serves as a barrier to protect the product from flavour loss and external odours. Added to this are fine polyethylene layers, inside and out. The inner layer forms a liquid barrier for the product; the outer layer keeps moisture out.
The environmental benefit of combiblocEcoPlus, based on the life cycle of the carton from the production of the raw materials right up to the final manufactured carton pack, has been verified in an independent, ISOcompliant life-cycle assessment.
Xavier Appy, product optimisation director at Carrefour, said that “thinking sustainably and, even more importantly, acting sustainably” was a fundamental part of Carrefour’s corporate principles.
“We’ve created a number of initiatives for this purpose to putting responsible, sustainable consumption within reach of customers,” he said.
“The most important aspects are: elimination of unnecessary packaging, reduction of raw materials; optimisation of packaging sizes and logistics and the increased use of recycled and recyclable materials. In this context, the design of more than 350 products has been optimised last year alone.
Ana Ruiz del Arbol, marketing manager at SIG Combibloc Spain, said, “With the launch of UHT milk in combiblocEcoPlus, Carrefour is taking a stand for the environment, and is leading the way in the Spanish market as a company that acts sustainably and responsibly”.
Full cream, semi-skimmed and low-fat milk will be sold under Carrefour’s private label. The products are filled by Leche Celta, one of Spain’s leading suppliers of high-quality dairy products. The company belongs to the Lactogal Group.
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EcoPlus uses renewable FSCTM-certified wood