R3 UAE, located in Dubai’s IMPZ is now ready to service the local flexographic print market.
Centre – Lee Quinn general manager Dubai;
Right – Trevor Lowes, joint managing director of Reproflex3
UAE: A feature of the open house was the Kodak Flexcel NX plate making technology, a system that the firm has deployed in the Middle East having seen big success in the UK and Europe as an exclusive Kodak user.
UK based pre-press packaging print specialists, Reproflex3, has officially launched its first overseas facility in the Middle East, with big ambitions to grow in the region.
The new arm of the business, named R3 UAE and located in Dubai’s International Media Production Zone, opened its doors to guests from the region at a two day open house in April, unveiling a newly equipped pre-press facility ready to service the local flexographic print market.
A feature of the open house was the Kodak Flexcel NX plate making technology, a system that the firm has deployed in the Middle East having seen big success in the UK and Europe as an exclusive Kodak user.
Unsurprisingly, Kodak features in all three of the Reproflex3’s UK sites, with R3 UAE now running a fully operational Kodak Flexcel NX mid web device, suitable for narrow to wide-web print markets such as labels, packaging and corrugated.
As the Middle East packaging market continues its upward trend of growth, Reproflex3 Joint Managing Directors Trevor Lowes and Andrew Hewitson are positive about the timing of R3 UAE’s presence in the region.
Mr Lowes commented “we’ve known about the Middle East as a growing market for printed packaging for some time, however we felt that the timing was now right to commit, and we’re certainly here for the long-term”.
“A move like this has to be calculated” Mr Hewitson added, “but we thoroughly believe that a premium pre-press product and service will be embraced in the Middle East and we think that a UK investment is viewed positively in such a prosperous marketplace”.