Express Printing Services has invested in an automated laser die-making solution as well as a Masterwork (MK) die cutter and folder-gluer.
The Dubai-based commercial printing and packaging firm is also “in talks” on buying another printing line, said director Abdul Wahab.
The investments are coming amid a rising focus on packaging, he added. “With the slow decline in commercial print, we have been giving more emphasis to our packaging business,” he said. “Since we have over 35 years of experience in this field, the decision to expand our line was not hard to make.”
The firm’s new laser die-making solution has already enhanced production, he told Packaging MEA. “This provides us with a greater control on the quality we produce,” he said. “In turn, it has increased our productivity and reduced makeready times.”
An investment in an MK die cutter and folder-gluer with 4-6 corner options, plasma treat and Nordson gluing options will form part of a new printing and finishing line, he added.
“Our strategy was to strengthen our packaging business by adding a new line of printing and finishing line,” he said. “We have worked backwards and installed the MK die cutter and folder-gluer first. This has helped us tremendously by reduce delivery time and being able to execute urgent requirements of our valued clients.”
The choice of the Chinese-made product followed a visit by Express Printing’s chairman, Abdul Qadir Mohamed, to MK while in China for an exhibition.
“Express’s team carried out a thorough study before we went ahead with this partnership,” said Wahab. “The machines have not disappointed. Mr Abdul Qadir Mohamed took a great decision.”
But Wahab said that Express Printing would continue to consider European products for solutions, despite a positive experience with these Asian products. “One can’t take anything away from the greats of the industry,” he said. “With the amount they invest on R&D, they produce some amazing pieces of technology. If I needed something specific, something unique, I would still approach the known reputable suppliers first. But my final decision will be based on all the factors one has to consider before investing.”
Express Printing expects continued growth in line with Dubai’s overall economy, he added.
“The UAE has been and will continue to be a business hub for many reasons,” he said. “There are a lot of positives for all industries to do business with organisations located in the UAE, especially Dubai. There will be a lot of growth in the business that our clients are involved in. Their growth automatically means we will have to grow side by side to ensure we can continue to provide them the service they require. Our success and growth lies in the success and growth of our clients.”
Yet he sees challenges from escalating competition from new entrants. “It is not a hidden fact that there are many newcomers in the market,” he said.